February, 2017

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On the month of February, we were assigned an individual multi-million pound project for INSPIRE, STEM Learning Centre at Brunel.

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This project required us to develop a new logo to sit with the corporate branding and a Brand Book to present the brand concept,

properties and several applications, like a mock-up web page, stationary, signage, etc.

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Furthermore, factors like target market, unique selling points, target appeal and distribution method, had to be taken into account when designing the new Band Identity.

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The link to my Brand Book is here.

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